A general rule...no, lets call it a guideline, in biology is: the larger the animal, the longer the lifespan. They are sometimes refered to as r species (rapid development, short lifespan, small number of reproductive efforts that produce huge numbers of offspring) and K species(slow development, long lifespan, multiple numbers of reproductive efforts that produce small numbers of offspring). It's a black and white concept for a very gray science, but you can see it even in the fish world.